It's a wonderfully well-done re-telling of Dr. Seuss' classic book "Oh, The Places You'll Go!" set in the Arizona desert and showcasing many creative people and their structures, artwork and talents. The whimsical nature of Dr. Seuss fits so well with the structures and the people.
For communicators it's an interesting example of taking a well-known story and using video from an event to illustrate that story. I'm not quite sure that anywhere other than Burning Man could illustrate this particular story so well, but the idea is very good to think about for other events.
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