1 post categorized "Television"

"It's all content! It's just story!... They want stories! They are dying for them." - Kevin Spacey's Brilliant Speech

Kevin spaceyDo you want to understand the future of television? of online video? of the future of creating video content? Actor Kevin Spacey really nails it in this speech at the Edinburgh International Television Festival.

If you have 45 minutes, the entire speech can be found on YouTube:

Some of the key points I enjoyed were around the 39-minute mark, but the whole piece is a brilliant look at where online video and television is at right now.

If you only have a few minutes, someone at the Telegraph in the UK made a 5-minute edited version that hits many of Spacey's key points:

It truly is a great analysis of where we are today... and where the opportunities are...

I loved, too, that Spacey said something very close to what I wrote here back in January 2012 about the key to reducing piracy: give the people the content they want in the channel they want at a reasonable cost. It really is that simple.

I do hope that people in leadership positions within the media industry will watch / listen to this speech... if they want their businesses to survive and thrive in our new world, I believe many of the keys can be found here in this talk.

What do you think? Do you agree with Kevin Spacey?

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