and the knee-jerk action of reciprocal "friend adding" - are people just looking for "friends"?
Distracted by a double-u (W)... (a.k.a. when fonts detract from your message)

Microsoft: When simply having an IM conversation becomes a tool to raise money for nonprofits... is this for real?

We've all undoubtedly seen the chain-letter email messages that circulate around telling you that by forwarding the email you will make money or receive gifts and most people with half a clue understand that this kind of thing is pretty much impossible.  So it was with a whole lot of skepticism that I first greeted Microsoft's "i'm" campaign because the premise is: for every IM conversation you have with Windows Live Messenger, we'll donate some money to the nonprofit of your choice (from among nine choices).  To me, it sounded just a wee bit fishy.   

Read more over on my Disruptive Telephony blog...  (well, it sort of fit on either blog, so I chose to post it there and link from over here) 

Technorati tags: , , , , ,