Yesterday IBM put out a beautifully done video celebrating their 100th year of operations. It’s very obviously professionally done (unlike many of the other videos I mention here), but I really like how they tell the story of the 100 years through 100 different people.
Well done, IBMers, and congrats on the many, many milestones that made up your history!
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Awesome production, thanks for highlighting it, Dan. I would love to hear from the team that produced it about the challenges they faced getting concept approval, scripts, and assembling all the archival stuff. I’d also love to hear about their budgets. Productions like this are not for every company, but smaller companies can certainly do motivational, heritage-based video projects. it doesn’t have to be this ultra-polished, just the idea that a company values its employees and their mission would be a powerful message!