Disruptive Conversations

As of today, May 1, 2023, 43% of web sites will no longer be able to easily auto-share posts to Twitter. I’m referring, of course, to WordPress, which W3Techs shows as powering around 43% of all sites they scan.

Due to the continued incomprehensible decisions being made by Twitter’s new management, the company behind WordPress, Automattic, has stated that they have discontinued the easy auto-sharing of posts through their hosted WordPress.com service, and also through the Jetpack Social service used by many people (myself included) who operate their own WordPress instances.

The issue is that Twitter decided to start charging for API access, and as Automattic notes:

The cost increase is prohibitive for us to absorb without passing a significant price increase along to you, and we don’t see that as an option. We have attempted to negotiate a path forward, but haven’t been able to reach an agreement in time for Twitter’s May 1 cutoff. 

When you publish a new post on WordPress.com or any WordPress site using Jetpack, it will no longer be automatically shared out to Twitter. You can, of course, manually copy and paste the URL from your site over into Twitter. And you can potentially use some other auto-sharing plugin that has decided to pay Twitter’s API fees. 

Now of course all 43% of web sites using WordPress did NOT use this auto-sharing capability. Many sites did not, but many did - and this allowed Twitter to be the place where you could be notified when someone you followed published something new.

Of all the many ridiculous decisions Twitter’s management has made in the past six months, this excessive changing for API access seems to me to be one of the MOST short-sighted decisions.

One of the reasons I used Twitter was to get the latest news and content. Now Twitter is reducing the amount of content that will be shared.  The API limits are expected to affect public service announcements - and now will affect the sharing of blog posts.

I get that Twitter’s new owners desperately need to figure out ways to make money, but this doesn’t seem to be the right one.

In my mind, if you want your social service to be THE place for people to go for the latest news and content, then you want to reduce any friction involved with posting content INTO your service. 

The reality is that you (Twitter) need that content far more than the content providers need you!

The Good News

There was some good news in the post from Automattic - specifically that they will soon be adding Mastodon auto-sharing, as well as Instagram:

However, we’re adding Instagram and Mastodon very soon. In the meantime, auto-sharing to Tumblr, Facebook, and LinkedIn still works as expected

I don’t personally care as much about the IG linkage, but the Mastodon auto-sharing will be hugely helpful, as that is where I am spending most of my social time these days. There are no API fees there, and content can be shared in many ways. 

You can already do this auto-sharing to Mastodon using ActivityPub plugins, but this announcement indicates it will be brought more into the main WordPress / Jetpack functionality, which will make it that much easier for people to use.

I look forward to trying the Mastodon sharing out when it becomes available!

Meanwhile… this announcement means there are even fewer reasons for me to be checking Twitter anymore. Sad to see the continued decline. 🙁

If you read nothing else this week, I encourage you to read Cory Doctorow’s latest … rant? … essay? … article?

Written in a style uniquely his own, he calls the article “TikTok enshittification”, giving us an ever so appropriate new word. Here’s his intro:

Here is how platforms die: first, they are good to their users; then they abuse their users to make things better for their business customers; finally, they abuse those business customers to claw back all the value for themselves. Then, they die.

I call this enshittification, and it is a seemingly inevitable consequence arising from the combination of the ease of changing how a platform allocates value, combined with the nature of a "two sided market," where a platform sits between buyers and sellers, hold each hostage to the other, raking off an ever-larger share of the value that passes between them.

By the title, you would think it would focus only on TikTok, but in fact he walks through how this behavior happened on:

• Amazon
• Facebook
• TikTok
• Cryptocurrencies/Web3
• Twitter
• Amazon Smile
• Google Search

And in the midst he brings it all the way back to the Netheads vs Bellheads debates of the 1990s.

I enjoyed the post because we’ve seen this cycle happen… SO… MANY… TIMES….

New startup launches and everybody gets excited and starts using it for free. At some point the company has to make enough money to keep paying people - and to pay their investors, because they want to grow. And so the start making choices that ultimately follow this path.

The post was also a sad reminder of how much we’ve lost since some of the earliest days when companies like Google set out with a mission "to organize the world's information and make it universally accessible and useful”. That’s still their mission, in fact, but with so many people trying to game their algorithm, and with so much advertising involved, the results are no longer what they once were. (And we’ll see if they are challenged by ChatGPT and other generative AI systems.)

Toward the end, he hits a key point:

Enshittification truly is how platforms die. That's fine, actually. We don't need eternal rulers of the internet. It's okay for new ideas and new ways of working to emerge. The emphasis of lawmakers and policymakers shouldn't be preserving the crepuscular senescence of dying platforms. Rather, our policy focus should be on minimizing the cost to users when these firms reach their expiry date: enshrining rights like end-to-end would mean that no matter how autocannibalistic a zombie platform became, willing speakers and willing listeners would still connect with each other

Many years ago, friends of mine wrote “There are no permanent favourites” as part of what they termed the Internet Invariants.

The point is that platforms and services come and go. Some have their dominance for a few years, some for many years. But in the end the siren song of “enshittification” is often too much to resist. The cycle continues.

In a sign of the growth of Mastodon in the midst of the continuing drama at Twitter, Techmeme, the news site I use the most to keep up on tech news, has started to highlight Mastodon posts in addition to the way the site highlights tweets. In fact, in an interesting bit of prioritization, the site puts Mastodon posts first before tweets.

If you go to Techmeme.com now, you can see the Mastodon sections for some articles that are discussed on Mastodon. It’s actually an interesting view into what groups of people have moved from Twitter to Mastodon.

For example, at the moment when I am writing this article, the top of Techmeme has 9+ stories all around cryptocurrencies, the FTX debacle, and the latest news of more bankruptcies and other issues. There are no Mastodon sections but this makes sense as most of “crypto twitter” seems to be sticking with Twitter right now… or trying to look at other “web3” social media.

However, when you get past all the cryptocurrency stuff, the next current article is about LastPass and has a large Mastodon section… because a substantial amount of the Twitter “infosec” / security community has moved to Mastodon.

Other articles such as the one I show in the image above have a more balanced mixture of Mastodon posts and tweets. (Although seeing the prevalence of “@geoffreyfowler”, I’m guessing he is cross posting between Mastodon and Twitter and Techmeme’s algorithm has picked up both.) Another example shows the Mastodon posts and tweets combined in a single block (at the time I’m writing this).

It’s great to see this recognition of the growth of Mastodon’s usage. It’s also great because it shows to all the readers of Techmeme who are NOT yet on Mastodon that there *are* conversations happening on Mastodon. Perhaps this may cause some others to try it out!

Techmeme is, of course, on Mastodon themselves. You can follow them at https://techhub.social/@Techmeme (or search for "@[email protected]” in your Mastodon account).

P.S. As a daily reader of Techmeme, I noticed this change when it was happening, but I must give a tip of the hat to Will Oremus who was the first I saw posting about this change on Mastodon. 

“How do I choose which Mastodon server to join? It’s SO CONFUSING! I just want to sign up to ‘Mastodon’!” 

This seems to be a common refrain from some people exploring Mastodon as part of the Twitter migration/exodus. 

The reality is that the Mastodon server you join is most important in the beginning when you are trying to discover new users. Over time, and as you follow more and more people, the server you are on becomes less important.

Let me explain...

I routinely point out to people asking these questions that it is a lot like choosing your email provider - do you use the email address your ISP gives you? Or Gmail? Hotmail? Yahoo mail? Protonmail? Or even run your own email server? 

No matter where you have an email address, you can send email to anyone else using email. Similarly, when you sign up on a Mastodon server (or “instance” to use the older term), you can view and interact with people on any other Mastodon server.

But that still doesn’t seem to register for some folks in an era when we are used to centralized, monolithic social platforms. You just join Twitter, Facebook, Instagram, or… whatever service. Mastodon is different - you have to make a choice.

I’ve been using Mastodon since December 2016, and in my opinion, which server you are on really matters the most when you are first starting out and seeking to discover new users. Here’s why. In your Mastodon view on the web or in apps, there are three “timelines” (or “feeds”) that you can view:

• Home - all the posts (or “toots”) of people you follow
• Local - all the posts of people on your local server
• Federated - all the posts of people across the Fediverse who are followed by people on your local server[1]

When you are starting out, your home feed will likely be pretty empty, and so Mastodon will be a bit of a ghost town to you. What’s the point of going into it if you only see a couple of posts?

This is where the Local and Federated timelines are important. They help you discover new users to follow.

With the Local timeline, you get to see posts from all the people on your server. So if, for instance, you join techpolicy.social, you will discover posts and people to follow interested in technology policy. If you join mastodon.art, you will discover more people interested in art. If you join fosstodon.org, you’ll discover posts and people interested in free and open source software. If you join ipv6.social… you guessed it, you’ll discover people interested in IPv6. 😀

Beyond the Local timeline, the Federated timeline will help you discover all the Mastodon users on other servers that people on your server follow. So on techpolicy.social, odds are that you will discover other people interested in tech policy, as well as probably tech news sites, and all the other kinds of accounts people there follow. If your account is on mastodon.art, your Federated timeline will probably tend to have more artistic people mixed in. On fostodon.org, your Federated timeline will probably have more people using Linux, developers, and people advocating for free and open source software.

By viewing the Local and Federated timelines, you can find people to follow!

Each person you follow will then start to appear in your Home timeline.

At some point, you will follow enough people that your Home timeline is all you really need to pay attention to. There are sufficient people posting that you only really have the time to read your Home timeline.

The Local and Federated timelines aren’t as important any more. I mean… you still might dip into them from time to time to see if there are new people to discover, but you don’t really need to do so anymore.

This is the key point. The server you choose to join is most important in the beginning when you are trying to find people. But you don’t have to worry too much. Pick one you like and start there.

Over time, much like what email server you are on, it won’t matter quite as much.

-----

[1] Yes, it’s a little more complicated than that, but I’m simplifying for the purpose of this article.

I was a little surprised to learn this morning that Twitter is shutting down its Revue newsletter service. Casey Newton first wrote about this back on November 3 in his Platformer newsletter, but subsequent articles after the massive layoffs confirmed that Revue is shutting down - and basically all the associated staff have been let go.

I had missed all those articles and just randomly saw a reference this morning when scanning social feeds.

It’s NOT actually surprising if you think about the fact that Elon Musk has to be laser-focused on revenue right now, particularly as his self-induced chaos is causing users and advertisers to leave Twitter. Revue was about long-form content published in email - and was not really a quick and easy way to increase advertising 

So as they note, it’s all going away:

• December 20, 2022 – Revue will set all outstanding paid subscriptions to cancel at the end of their billing cycle
• January 18, 2023 – Revue will shut down and all data will be deleted

It’s too bad as it was a nice platform… if you were a strong Twitter user.

It had the nice feature that it showed up right on your Twitter profile page, offering people the ability to easily subscribe:

On the back end, there were some simple tools to easily add tweets into your newsletter.

Also, unlike Substack, you could set up your Revue newsletter with a custom domain, such as I did with choices.danyork.com.

So What Will I Do Next?

As that image shows, I started a newsletter on Revue called “A Choice of Futures” back in October 2021 and published a whopping two issues! 🎉

I had great plans to do more, but ran into several challenges in timing and then got super busy with work and volunteer responsibilities in 2022.

But I was thinking about getting back to it in 2023.

So what now?

I could move that newsletter over to Substack, Medium, AWeber, or any of a zillion other places.

Or.. I can just shut down this particular newsletter. 

Realistically, that’s probably what I’ll do. Send one final issue as the period at the end of the sentence, and then be done.

You see… I actually already have a Substack newsletter at danyork.substack.com called “A View From The Crow’s Nest” where the intent is to write about new technology out on the horizon. It’s an even older newsletter that I used to run through an email service provider. I moved it to Substack back in March 2020 when Substack was getting a lot of attention. I wanted to learn about Substack and it was my intention to start doing more with it.

But then.. pandemic… and so much else of the craziness of COVID-19 and how our world was changing. I dropped that newsletter and so much else, just caught in the moment of trying to make it through each day.

By the time late 2021 came around and I was interested in a newsletter again, I had some concerns about the direction Substack was going… and so I thought I’d give Revue a try.

Ha!

Turns out the concerns would end up being with where Twitter and Revue were going instead!  (Although I do still have concerns about Substack!)

So that will be my personal plan. I’ve hit the button to export all my data from Revue, and I’ll invite folks there to join my other newsletter on Substack.

Any of you reading this are welcome to join too!

Today Twitter announced that starting on Monday, December 12, people can pay either $8 on Android or $11 on IOS to subscribe to “Twitter Blue” where they will get:

• the blue checkmark
• the ability to edit tweets
• prioritized appearance in replies, mentions, and search
• 50% fewer ads than non-verified people
• the ability to post longer, 1080p videos
• early access to other features

This is, of course, the re-launch of the re-launch of Twitter Blue after the disastrous recent attempt where people were quickly paying the $8 to set up all sorts of bogus and troll accounts.

Prioritization = Pay To Speak

The prioritization seems new to me. Was that in earlier versions of Twitter Blue? 

I find it fascinating that so much of the messaging about Twitter has been around “free speech” and leveling the playing field… but yet that messaging seems to run into the need to figure out how to get income. 

For many people in North America, Europe, or other more developed regions of the world, the $8 (or $11) per month might not be a big deal. But for people in MANY parts of the world, that may not be affordable. Will the rate be adjusted for countries where the income levels are substantially different?

How many voices will be diminished because they cannot afford this monthly subscription?

A Land of Many Checkmarks

What I found more interesting was a tweet in the thread:

The text reads:

we’ll begin replacing that “official” label with a gold checkmark for businesses, and later in the week a grey checkmark for government and multilateral accounts

And so Twitter will become a land of many checkmarks.

I don’t see anywhere info about HOW you will get those checkmarks. What is the process to get verified for those? Who will be eligible?

The Gamble Of Who Will Pay

The big question is of course - who will actually pay for this subscription? I see many Elon Musk supporters saying they will do so. But I’m not seeing many others talking about it. Particularly right now when the service seems to be in the midst of so much (mostly self-induced) chaos.

I’ve been on Twitter since 2006 and the service has been my “home” on social media. But right now, I don’t see myself paying for Twitter Blue amidst the chaos… and to be honest I don’t yet see the value in the subscription. (And also because I’m increasingly finding richer discussions over on Mastodon.)

Would you pay for Twitter Blue? 

I am a huge fan of TwitterSpaces! I enjoy hosting and participating in live audio TwitterSpaces. In fact, I’m hosting one later today!

It’s a great system and service to have live audio conversations. Easy for people to join and use. Easy to manage in terms of moderation. Easy to promote and publicize, particularly with the scheduling, and because you have your existing network of Twitter connections. The “live bar” in the mobile apps also helps people discover your Space, as does Twitter’s algorithm in promoting the Space to your followers and others. The user interface works for me, although I do wish web browser participants could participate versus just listen. Live transcription is great, as are the recordings.

All in all, I really like the service and want to continue doing TwitterSpaces.

BUT… with all the (mostly self-induced) chaos happening at Twitter right now, and the fact that a good number (most? all?) of the TwitterSpaces developers were let go in all the layoffs, I do wonder how much of a future there is. I’ll keep using it… but will the service stop working some day? Do TwitterSpaces fit into whatever grand plan there may or may not be?

So the question is…for those of us who want to engage in live “social audio"... what are the alternatives to TwitterSpaces?

Reddit Talk

I am most intrigued by Reddit Talk as the service provides most all of the features of TwitterSpaces, with the addition that web browser users can be full participants in the Talk (unlike Twitter).

The user interface is similar to TwitterSpaces, particularly in the mobile apps. Raising hands and moderating users is a similar experience. As a moderator you can check out the potential speakers by looking at their Reddit profiles and their “karma” points (a measure of engagement on Reddit). You can easily bring people on stage - and just as easily remove them.

Reddit added a “sound board” before Twitter did, and it has some nice jazzy music you can play while waiting for a talk to start. Talks can be recorded and stay around indefinitely (versus 30 days on Twitter). You can schedule them in advance and easily promote their URL. Comments are integrated into the “post” for the talk.

There are three things I miss from TwitterSpaces. First is the lack of an ability to spotlight content during a Talk, as you can share tweets into a Space and thus focus attention on the tweet in the conversation. You can of course post this as a comment in the Reddit post and direct people there, which is almost better because it is easily accessible after the Talk is over. But it doesn’t have the same effect as sharing into a Space in terms of helping guide the conversation.

Second, there is no live transcription as there is in a TwitterSpace. From an accessibility point of view, I think the transcription is great.

Third, there is no easy way to get any kind of analytics about how many people listened to your Talk or participated. I mean, TwitterSpaces don’t have much either, but they at least tell you: 1) how many people have listened to your talk in total; and 2) how many people listened live. That’s at least something that can help you understand how much engagement you have.

Overall, though, I like the Reddit Talk experience a lot!

A challenge for some people will be that Reddit Talks can only be done with a “subreddit” (a community), and only initiated by a moderator of the subreddit unless the “mods” have authorized you as a user to create Talks. If you are already a Redditor, and have a subreddit with a following, this may not be an issue. And the good news is that anyone can create a brand new subreddit where they are the moderator. But if you are doing that, you are essentially starting over in creating a new social graph.

And some people may have a challenge because it’s… well… Reddit... and the site’s reputation for trolls and bad behavior affects many people’s views of the site. I’ve been a long-time Redditor and would argue that there are many strong, positive, and non-troll-infested communities… but I grant that it can be an issue.

LinkedIn Audio Events

Wait… LinkedIn has social audio? Yes, indeed, you can now host LinkedIn Audio Events (see also this PDF that walks through the service).  I hosted an Audio Event the other day and it does provide a very basic audio experience. You set it up within LinkedIn as an event. You must schedule the audio event - you can’t just “go live” right at that moment, but you can schedule it for 5 or 10 minutes from the time you are creating the event… so that’s close enough. When you create the event, you can:

• Add a cover image related to your event
• Add a description with information about what you will be discussing
• List any speakers who will be participating from your LinkedIn connections. Apparently after they confirm they will appear in the event information. (I did not test this.)

Once you publish the event it goes out in your activity feed where your connections may see it.

The one struggle I had was that after I hit the publish button… I could not find the event! 🤦‍♂️

I was just back on my LinkedIn home page.. and couldn’t see my new event anywhere. I had to go into my profile and into my Activity Feed to find it again and join the event. Hopefully I just missed something in the user interface, but I found this confusing.

The event itself went fine. Two people I know saw the announcement in their LinkedIn feeds and joined in, so I was able to test a bit.

On the plus side, the audio sounded good, and the real-time transcription was pretty amazing. LinkedIn being the kind of site it is, it was also very easy to see the other people in the chat and whether you are connected or not - and then make those connections.

Being just another form of a LinkedIn “Event”, there are also analytics about how many people attended the event live, and also how many have viewed it over time. If you have more than 10 attendees, it seems you will get demographic info about the jobs, industries, locations, etc., which makes sense given that LinkedIn has all of that.

One negative for me was that it seems you can only be in the Audio Event once as yourself. I started out in the web interface and then thought I’d join on the LinkedIn mobile app. Doing so kicked me out of the web interface.

While this may sound strange to want to do, and was probably NOT on the LinkedIn developer’s requirement lists, it’s actually been enormously helpful for both TwitterSpaces and Reddit Talks to be able to have yourself in the session on two different devices. Yes, you need to adjust volume and muting so you don’t create feedback loops, but it can be helpful operationally.

Anyway, this is just something to know if you try LinkedIn Audio Events.

Other differences are that, as LinkedIn notes on a help page:

At the moment, Audio Events cannot be recorded or replayed after the event has ended. Audio Events have no video, screen sharing or text chat.

Now, while you don’t have a live text chat, you can leave comments on the event page in LinkedIn, in a similar fashion to a Reddit Talk or replying to the Space on Twitter, so there is a way 

The other services all do offer recordings, and perhaps this is something LinkedIn will develop over time.

Another note - Audio Events are only available right now for individuals on LinkedIn, not for pages that organizations and companies have.

Otherwise, it has many of the same features as the others, as described in the “Host an Audio Event” section of a help page. There’s a maximum of 17 speakers (which is plenty, to me) and basic controls to bring someone on stage and off.

One would think that, with LinkedIn being all about establishing and maintaining your professional reputation, there would be fewer moderation issues with regard to trolls and people seeking to disrupt a session (versus Twitter Spaces or Reddit Talk).

Without the recording feature, I’m not personally interested in doing as much with LinkedIn Audio Events… but they could be an option.

Spotify Live

Once upon a time (well, in 2020), an app launched called “Locker Room” to host live conversations about… sports! It was then acquired by Spotify who renamed it first to “Greenroom” and then to “Spotify Live”. (Read the history.) I used it a number of times while it was Greenroom and it was a decent service, although only accessible through the mobile app.

It’s not clear to me whether this remains a viable option. Back in April 2022 when Spotify renamed it to Spotify Live, they also announced live sessions would be merged into the main Spotify app. The theory was that the hundreds of millions of Spotify users could find and listen to live sessions. People would still need to use the separate app to participate in the live sessions, but discovery would be easier. They still mention his on their “live on Spotify” web page. Spotify also said it would be streaming its original live events through the main app.

Eight months later, I’m not sure how this is working. When I go into the main app on my iPhone, I can’t find any way to see the “Live on Spotify” items. And when I go into the Spotify Live app, it’s a dead zone. There were only four live “rooms” and they only had one or two people in them… and in the time I was in them, I didn’t hear any audio! Now, I was doing this early in the morning US Eastern, but I would have expected some European activity. There are some rooms scheduled over the weekend, and perhaps they’ll have audiences.

But right now, I’m not getting the vibe that it’s a strong option.

Clubhouse

I could, of course, return to Clubhouse, where the whole "social audio" thing emerged in 2020 in the midst of the pandemic.

I could, but part of the reason I left Clubhouse was because it was completely rebuilding a social network, and I have already spent the time doing that in other services. What I like about TwitterSpaces is it leverages my existing social graph on Twitter. Similarly, Reddit Talk leverages the membership of a given subreddit, and LinkedIn leverages your existing connections.

Plus, as has been outlined in many posts, Clubhouse has had a range of mis-steps and issues. When I go into the app it has a ghost town feel to me. They did finally add web listening, but like TwitterSpaces on the web, you can’t really engage.

I just don’t see Clubhouse as a really viable option for me. Maybe it will work for some of you.

So.. what is Plan B?

I don’t know. Of the options I outlined above, I’m going to continue experimenting with Reddit Talk, and I’ll be curious to see if LinkedIn adds recording capability.

Overall, though, I hope that TwitterSpaces can continue. I’ve noticed that Elon Musk seems to enjoy participating in Spaces. He had one last Saturday with over one million listeners! So perhaps he’ll work to ensure that there are appropriate developers and engineers to keep it all working.

We’ll see! In the meantime, I’ll keep my ears open...

What do you think could be a good alternative?

This morning I opened up the Twitter app on IOS and found myself surprised - and annoyed - by how many ads I was seeing. I started counting:

1, 2, ad, 1, 2, 3, 4, ad, 1, 2, 3, 4, ad, 1, 2, 3, 4, ad, 1, 2, 3, 4, ad….

I repeated this several times after refreshing the feed. It seems that there’s an initial ad after 2 or 3 tweets, and then the pattern was consistent - every fifth tweet was an ad!

Repeating this in the web browser, the count looked like:

1, ad, 1, 2, 3, 4, ad, 1, 2, 3, 4, ad, 1, 2, 3, 4, ad, 1, 2, 3, 4, ad...

I wondered in a tweet if Twitter’s advertising was always this intrusive and I had just not noticed… or if Twitter in their desperation was just pushing more ads?

Or, as I put at the end, is that I am now used to Mastodon with no ads?

I don’t know whether Twitter is pushing more ads now or if it has always been this way, but I do think my perception this Monday morning is probably because I *have* been using Mastodon far more than Twitter these days. (You can find me there at https://mastodon.social/@danyork )

And there is a beauty there in NOT drowning in ads!

Now, to be clear, someone has to pay for the servers and services needed to run any social network. Twitter has chosen to do so via advertising, as has Facebook, Instagram, YouTube, and pretty much every other social media service.

I you choose NOT to rely on advertising, as Mastodon servers (a.k.a. “instances”) are right now, you have to have some other business model. Some I’ve seen include:

• Individual server operators just paying for the server / services themselves (can work on a small scale)
• Donation pages / requests via services like Patreon
• Operation by a nonprofit that is supported by donations of various forms
• Operation by a commercial company

I thought I saw someone setting up a Mastodon server and requiring payment to have an account on the system, i.e. a subscription of sorts. I can’t find that site right now, but I could totally see someone doing that.

The beautiful thing about the decentralization and federation of Mastodon and other “Fediverse” servers is that people can try out MANY different business models and find what works for them.

And right now, there is a strong ethos within the Mastodon community to not have advertising and to rely on these other models. People are encouraging other users to help sponsor whatever server you are using. So far this seems to be working… although we’ll see as more and more people migrate to Mastodon.

I do expect that at some point we may see some Mastodon servers supported by advertising. But it may be more in the form of banner ads or other display ads on the Mastodon web interface, versus the intrusive ads directly in the feed. (Ads in a feed would probably quickly be blocked by admins of other Mastodon servers!)

We’ll see. But in the meantime, for as long as I can I’m going to continue enjoying the ad-free experience over on Mastodon! See you there!

Boom! About six hours ago, one count of Mastodon users crossed over 8,000,000 users! The latest hourly count of the @mastodonusercount bot as I write this is:

8,015,904 accounts
+2,333 in the last hour
+54,536 in the last day
+398,175 in the last week

It’s fascinating to watch the growth:

• 8,000,000 - December 3
• 7,000,000 - November 18
• 6,000,000 - November 6
• 5,000,000 - March 26

12 days to grow from 6 to 7 million, and then 15 days to grow from 7 to 8 million. How long will it take to grow to 9 million?

A key point is … this is NOT the total count of ALL Mastodon users!

As noted in the bot description, it is the "User Count Bot for all known Mastodon instances”.  The key word there is “known”. Mastodon is a decentralized network where anyone can set up their own Mastodon server. They don’t have to tell anyone. They don’t have to ask permission. They just gave to download the source code and set up their own server.

They can then choose to federate - or not - with other Mastodon servers. It is certainly possible that there are more Mastodon servers out there that haven’t been incorporated into this count.

Still, this is a “good enough” approximation of the user count to be able to look at the phenomenal growth. I’m excited to see where this all goes!

Congrats to all involved!

And of course you can find me there at https://mastodon.social/@danyork (or search on @[email protected] )

The ongoing Twitter migration highlights one of the characteristics of the Internet that colleagues wrote about back in 2012 in what they called the “Internet Invariants”:

There are no permanent favorites.

We remember MySpace. AltaVista. Friendster. And SO MANY others..

In their moment, they seemed THE place to be.

And then suddenly they weren’t.

Twitter will fade, as will Facebook/Meta, and all the others.

New things will emerge. In time, they, too, will fade.

The cycle continues.

[Originally shared on Mastodon - https://mastodon.social/@danyork/109347347499021562 ]