Heidi Miller jumps into video podcasting with "Four Keys to a Crowded Trade Show Preso"

Creating video podcasts is something that I keep toying with, but simply running out of hours. The esteemed Heidi Miller, though, of “Diary of a Shameless Self-Promoter” fame, has taken the plunge and posted her first “vidcast”[1]: The Breadcrumb Approach: Four Keys to a Crowded Trade Show Presentation. The subject is quite interesting… if you have never worked in a trade show booth, the amount of psychology that goes on is absolutely amazing. Heidi gives you a nice taste of it here.  Having spent a good chunk of time in such booths – and being one of the people to sit down and seed the presentation – I can relate to what she’s saying here.

Anyway, I enjoyed how she edited the show together and inserted overlay text, etc. Nicely done, Heidi! I’d be curious to know more about what she used for the actual editing (i.e. was it just Windows Movie Maker or something else).

By the way, I enjoyed the chance to meet Heidi out at the Podcast and Portable Media Expo last fall in California… she, Shel Holtz, Terry Fallis and I wound up having a nice dinner one night that was quite enjoyable.  Her DSSP podcast is also well worth a listen.

Now, for a test of embedding content from blip.tv, here’s Heidi’s video:

Ever wonder why that other company’s booth is crowded, and your presentation is a flop? Check out my first vidcast about four strategies for drawing a crowd into your booth, straight from the mouth of a professional trade show spokesperson. Thanks for watching!

This was a straight copy-and-paste from their site after clicking “Share” below the image. Seems to have worked quite well.  Kudos to the blip.tv folks for making it so easy.

[1] Maybe someday we’ll agree on what we call these things… are they “video podcasts”? “vidcasts”? “just “videos”?

One thought on “Heidi Miller jumps into video podcasting with "Four Keys to a Crowded Trade Show Preso"

  1. Heidi Miller

    Thanks for the commentary! Yeah, the psychology of trade show behavior is fascinating–color, dialogue, spatial orientation. It’s amazing how many things you can change to make your booth better. Um… and just how many things you can do wrong at the same time!

    Reply

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