Disruptive Conversations

So today MySpace squares off against Facebook with the release of the MySpace Developer Platform. One of the key features of the "MDP" is that it is supporting the OpenSocial initiative and has a lengthy page explaining the interaction between MySpace an OpenSocial. They also provide some nice tutorials starting with (of course!) a "Hello World" and then getting right into creating an OpenSocial application.

It's intriguing to me that MySpace is not launching this with any existing high profile apps. It's really just providing a box of parts and saying... "here, have fun, go nuts!"

In fact, serious application deployment is being put on hold for a one-month period while developers try out the platform. Apps are limited to being installed by 10 users during this one-month development period, which, as other sites are mentioning, has the effect of "leveling the playing field" and giving all developers, large and small, a chance to work with the platform before it goes "live" and mass deployment of applications to MySpace's hundreds of millions of users can begin.

It will indeed be very interesting to see what developers actually do with all of those parts and what applications emerge. We'll have a clearer picture in a month, eh?

More coverage on the announcement that I found useful:

• Mashable: MySpace Developer Platform Launches; Levels the Playing Field for App Builders
• Read/Write Web: MySpace Platform Aims to Pick Up Where Facebook Left Off
• TechCruch: MySpace Developer Platform Goes Live (Sorta)
• ZD Net: MySpace Developer Platform launches (for a quick summary)

(Now, the question for me personally is this... will this be enough incentive for me to actually pay attention to my long-neglected MySpace profile? Hmmmm.... )

Technorati Tags: apis, applications, opensocial, myspace, facebook, myspace developers platform, platforms