Dan York on the intersection of PR/communication and the "social media" of blogs, podcasts, wikis, Twitter and more – and the way our conversations are changing…
When uploading a video today to Voxeo’s YouTube channel, I noticed that videos can now be up to 15 minutes in length:
When did this happen? You used to be limited to 10 minutes. Not that I’m complaining, mind you. With my Emerging Tech Talk video podcast, I try to keep each episode to down around 5-7 minutes, but sometimes I’ve been in a really good interview and it’s felt rushed at the end to keep it down under the 10-minute mark.
Also, with longer presentations from conferences and events, I’ve considered posting those to YouTube as segments, but with an hour-long talk that would have meant 6 ten-minute segments, which seemed too much for me. As a result, I’ve been posting those long videos to our voxeo.blip.tv channel. With a 15-minute limit, I could break those hour-long sessions into only 4 segments, which is much better to me.
Regardless of when that limit was changed, I’m just very happy that it was changed!
As I got ready for my travel down to New York City this week for the SpeechTEK conference where I spoke and also helped staff Voxeo’s booth, I reflected as I packed on all the extra steps I wind up going through when planning to be a “content creator” at the show. I’m not there only to talk and show our new services… I’m also there to write blog posts, take and upload photos, record video interviews (and maybe audio interviews), to post tweets and respond to tweets, etc., etc. For multimedia content creation, there’s a bit of extra work and gear.
THE GEAR
My travel pack of choice these days is a Lowepro Fastpack 250. It fits the gear I need, but also has this great feature where you can unzip the side pocket and pull your DSLR out very quickly. As you can see by the picture, I travel these days with a Nikon D90 for photos and a small JVC Everio MG-330 hard drive video recorder. In truth, the D90 can also do video… but it’s harder to hold for video than the JVC unit is. Perhaps I’ll eventually do more with it… but for the moment I carry both. Both have power cords (or battery chargers), naturally.
I also carry a Blue Eyeball (which I reviewed) in case I want to do two-shot video recordings (using my MacBook Pro’s camera and the Blue) for an interview.
Add to this, of course, the laptop, and these days the iPad as well… and it’s a heavy pack. I also naturally have my iPhone for photos and quick status updates and such as well.
THE ADDED STEPS
There are also a series of steps that all this gear adds to travel preparations:
1. Import and delete all the photos off the DSLR memory card (which in my case means importing them all into iPhoto on my Mac).
2. Import and delete all the movies off the video camera (import into iMovie for me).
3. Make sure the battery is fully charged on the DSLR.
4. Make sure the battery is fully charged on the video camera.
5. Make sure that I have all relevant cables needed to copy content off of the cameras and onto my laptop.
It’s not a huge number of steps, but it does add up, particularly if I have a lot of photos or movies on the cameras. Yes, with memory cards being so cheap I certainly could leave the photos on the DSLR, but I’m also paranoid about losing photos… so I want to make sure they are off the camera before I go traveling.
If you are a “content creator” for your organization, what do you bring when you travel? What steps do you wind up adding to your travel preparations?
If you are interested in location-based services like FourSquare and Gowalla, you may find this video interview by Robert Scoble of Gowalla CEO Josh Williams of interest. This being SXSW week, there will be lots of location-based service news coming out. I’m not using Gowalla, but I’ve written about my love/hate relationship with FourSquare and I find the whole “location” space quite interesting right now… anyway, I think you’ll find this interview an interesting one:
Once upon a time… a few years back… there were a good number of us who were trying out short-format video “blogging” by way of Seesmic, from Loic Le Meur… but then Seesmic as a company took a detour, created an AIR-based Twitter client (acquiring Twhirl in there), then creating a web client for Twitter, then a native Windows client for Twitter… and in the process morphing “seesmic.com” into something very different.
Along the way of Seesmic’s evolution into something different, I know that at least I (and I’m fairly sure some others) lost track of whatever happened to Seesmic video. So I was pleased to learn today that Seesmic video is still alive at either:
Although it seems that “seesmic.tv” is the one to use based on SSL certificates. Now that I’ve paid attention, I do now see it at the bottom of the main seesmic.com page… I just hadn’t seen it in the past.
Intriguing to read today that new Flip video cameras will be coming in 2010 with WiFi support. I don’t (yet) own a Flip camera, but I’ve been watching their evolution, particularly after Cisco acquired the company. I’ve watched friends use them quite effectively to upload quick video snippets to YouTube and/or their blogs… and sooner or later I know I’ll get one. Probably wait for 2010, though, for these WiFi-equipped models…
My particular interest is in being able to shoot quick video interviews at a conference or trade show and then upload them to YouTube directly from the show floor. Sure, you can do this today with a Flip camera by simply plugging it into the USB port on your computer – but you have to open up your computer to do that. That’s one more step that gets in the way of rapid posting of videos. As the Mashable article notes, the iPhone 3GS solves this issue by letting up upload video directly over AT&T’s network. And for those with a iPhone 3GS that is true (I have a 3G and am too cheap to upgrade), assuming you have decent AT&T coverage wherever the conference is.
A Flip camera with WiFi support, though, could be quite useful at conferences with decent WiFi – which, admittedly can be a challenge. Still there are several that I go to that do have decent video, and when Voxeo has a booth at an event we have our own (secured) WiFi… so I could see it working.
I also could see it working well in an office environment, too, for quick video interviews.
What do you think? Would you buy one with WiFi? If so, where would you use it? Or will you just stick with something like the iPhone 3GS?
A very cool video called “Social Media Revolution” has been making the rounds of social networks. In the spirit of some of the “Did you know” videos out there comes this compilation of of stats around social media:
Today the folks at Ragan Communications came out with a new interview of Martin that covers some of the same territory, but also includes a story completely separate from the ice storm about how Twitter helped PSNH get additional coverage of an event. It’s a great illustration of how these social tools like Twitter, Flickr, etc. can wind up also helping get coverage in mainstream news media. Here it is:
In yet another example of how a customer can respond when they are not pleased with the service they are getting from a company, here is musician’s Dave Carroll’s music video, “United Breaks Guitars“:
In the spring of 2008, Sons of Maxwell were traveling to Nebraska for a one-week tour and my Taylor guitar was witnessed being thrown by United Airlines baggage handlers in Chicago. I discovered later that the $3500 guitar was severely damaged. They didn’t deny the experience occurred but for nine months the various people I communicated with put the responsibility for dealing with the damage on everyone other than themselves and finally said they would do nothing to compensate me for my loss. So I promised the last person to finally say “no” to compensation (Ms. Irlweg) that I would write and produce three songs about my experience with United Airlines and make videos for each to be viewed online by anyone in the world. United: Song 1 is the first of those songs. United: Song 2 has been written and video production is underway. United: Song 3 is coming. I promise.
The “Detailed Version” of events on that same page goes into the particulars of what transpired.
As my friend David Bryan said on Twitter, this is one of the most clever ways to complain that I’ve seen. And for United, this is only part 1 of 3.
United… are you paying attention? Your customers are voicing their dissatisfaction.
Listeners to For Immediate Release episode 460 last Thursday, June 25th, will have heard that I interviewed Eric Schwartzman and then briefly spoke with Christopher Penn as well. Although FIR is only audio, there was actually a video component to my report last week. You see, I didn’t have my audio recorder with me at the event where Eric and I met, so I simply recorded the video using my small JVC Everio hard disk video camera. I then imported the movie into iMovie ’09 on my MacBook Pro. Next I opened the resulting movie in GarageBand, where I deleted the video track and exported the remaining audio track as an MP3 file that I sent to Shel and Neville for the FIR episode.
But… since I did have video, I decided to upload the video of Eric (and briefly Chris) to YouTube where you can watch it now:
Given that I’m using Apple’s iMovie software for my Emerging Tech Talk video podcast, I was intrigued by the idea of the new “image stabilization” feature in iMovie ’09. The concept is simple enough – iMovie simply compares one frame to the next, finds the matching patterns and adjusts the frames so that the patterns line up from one frame to the next. This will either remove or reduce the “shake” that happens when you are recording with a handheld camera.
After recently purchasing Apple’s iLife ’09 (admittedly primarily for the iPhoto improvements), I thought I’d give the iMovie stabilization a test. I chose one of my Emerging Tech Talk videos that I recorded with my little JVC camera down at ITEXPO earlier this year:
I just recorded this with Transnexus CEO Jim Dalton out in the hallway outside the conference rooms. I was holding my JVC camera in my hand and trying to brace it against my body to keep it stable.
I honestly didn’t really realize how much the image was moving around until I watched it carefully afterwards.
Now here is the version after iMovie ’09 image stablization:
What do you think? I thought the stabilization turned out rather well.
From a workflow point-of-view, performing the image stabilization was just another step in the iMovie ’09 post-production process. I selected the video clip (the entire segment is one “clip” in iMovie), clicked on the “gear” icon, chose “Clip Adjustments”, clicked the checkbox next to “Smooth clip motion”, pressed “Done”… and waited. It did take several minutes on my MacBook Pro… I’m not sure exactly how long, but it was a number of minutes.
I’ve not yet imported any video from my camera since moving to iMovie ’09, but it appears that there is a checkbox during the import that you could check so that movies go through the stabilization process during import. Obviously this will lengthen the import process, but would then get you on your way to editing with a smoothed out image.
I’ll have to try it out on some other clips, but so far it looks like it could be a useful tool for working with movie clips shot with a handheld camera.